Virginia Postrel
Virginia Postrel

The growth of medical expenditures in the U.S. is not caused by administrative costs but by increases in the technical intensity of care over time - a.k.a. medical progress.

Virginia Postrel
Virginia Postrel

In mid-July 2007, after a routine mammogram, I was diagnosed with breast cancer. As cancer diagnoses go, mine wasn't particularly scary. The affected area was small, and the surgeon seemed to think that a lumpectomy followed by radiation would eradicate the cancerous tissue.

Virginia Postrel
Virginia Postrel

The evergreen story of people in debt becomes even sexier in an economic downturn, when debts inevitably get harder to pay.

Virginia Postrel
Virginia Postrel

As borrowers, we may feel guilty about running up debt, anxious about making payments, and resentful of the constraints that old obligations (and old credit records) impose on our current choices. We may find it too easy to buy things we may later regret.

Virginia Postrel
Virginia Postrel

As a general rule, durable-goods production tends to be the most volatile sector of the economy. Since people usually have a stock of durables in use, when times get tight, they put off new purchases. What seem like small cutbacks to the end buyer translate into big swings for the producer.

Virginia Postrel
Virginia Postrel

When credit is cheaper to use and easier to arrange, people do use more of it.

Virginia Postrel
Virginia Postrel

Rich people in poor places want to show off their wealth. And their less affluent counterparts feel pressure to fake it, at least in public. Nobody wants the stigma of being thought poor.

Virginia Postrel
Virginia Postrel

Barack Obama has brought glamour back to American politics - not the faux glamour-by-association of campaigning with movie stars or sailing with the Kennedys, but the real thing. The candidate himself is glamorous. Audiences project onto him the personal qualities and political positions they want in a president.

Virginia Postrel
Virginia Postrel

In post-Vietnam, post-Watergate America, skeptical voters demand full disclosure of everything from candidates' finances to their medical records, and spin-savvy accounts of backstage machinations dominate political coverage.

Virginia Postrel
Virginia Postrel

Like John Kennedy in 1960, Obama combines youth, vigor, and good looks with the promise of political change. Like Kennedy, he grew up in unusual circumstances that distance him from ordinary American life.

Virginia Postrel
Virginia Postrel

We've gone from a world in which Starbucks set a cutting-edge standard for mass-market design to a world in which Starbucks establishes the bare minimum. If your establishment can't come up with an original look, customers expect at least some sleek wood fixtures, nicely upholstered chairs, and faux-Murano glass pendant lights.

Virginia Postrel
Virginia Postrel

When Baby Boomer women started choosing hotel-like birthing centers over hospital delivery rooms, hospitals quickly wised up. Now even rural hospitals offer well-designed labor-delivery-recovery suites.

Virginia Postrel
Virginia Postrel

Unlike painting, sculpture, or music, typefaces must be useful to someone. Fortunately for designers, the digital age has produced new problems to solve - developing typefaces that work on mobile phones, for one - and enabled better solutions to old problems.

Virginia Postrel
Virginia Postrel

Though designed as a mere convenience, clothing sizes establish an unintended norm, an ideal from which deviations seem like flaws. There's nothing like a trip to the dressing room to convince a woman - fat, thin, or in between - that she's a freak.

Virginia Postrel
Virginia Postrel

The profusion of fonts is one more product of the digital revolution. Beginning in the mid-'80s and accelerating in the 1990s, type design weathered the sort of radical, technology-driven transformation that other creative industries, including music, publishing, and movies, now face.

Virginia Postrel
Virginia Postrel

Standardized sizes made inexpensive, off-the-rack garments economically feasible. They gave shoppers a reliable guide to finding clothes in self-service shops.

Virginia Postrel
Virginia Postrel

Clothing creates the illusion that bodies fit an aesthetically pleasing norm. And that illusion depends on getting the fit right. Garments that bunch, pull, or sag call attention to figure flaws and often make people look worse than they would without clothes.

Virginia Postrel
Virginia Postrel

Fit experts envision a future in which you'd carry your body scan in your cell phone or on a thumb drive, using the data to order clothes online or find them in stores. But who's going to pay for all those scanners, which cost about $35,000 each, and the staff to run them?

Virginia Postrel
Virginia Postrel

The Dallas model, prominent in the South and Southwest, sees a growing population as a sign of urban health. Cities liberally permit housing construction to accommodate new residents. The Los Angeles model, common on the West Coast and in the Northeast Corridor, discourages growth by limiting new housing.

Virginia Postrel
Virginia Postrel

The mobile middle class gravitates to the cities where housing is affordable.