Success is like winning the sweepstakes or getting killed in an automobile crash. It always happens to somebody else.
So the poet, who wants to be something that he cannot be, and is a failure in plain life, makes up fictitious versions of his predicament that are interesting even to other persons because nobody is a perfect automobile salesman.
The job of automobile manufacturers is to passionately build something that others love to own.
I do not have a merchandise line. I don't sell knives or apparel. Though I have been approached to endorse various products from liquor to airlines to automobiles to pharmaceuticals dozens of times, I have managed to resist the temptation.
The whole idea that vehicles in the future will communicate with each other is a really big deal. It's a big deal for safety... and it's an opportunity to engage the automobile in the work of ensuring collision avoidance.
Everybody knows that L.A. is known for its addiction to the single-passenger automobile, the gridlock, the congestion on the freeways.
The automobile is technologically more sophisticated than the bundling board, but the human motives in their uses are sometimes the same.
If low-temperature fusion does exist and can be perfected, power generation could be decentralized. Each home could heat itself and produce its own electricity, probably using a form of water as fuel. Even automobiles might be cold-fusion powered.
And what's interesting about the hybrids taking off is you've now introduced electric motors to the automobile industry. It's the first radical change in automobile technology in 100 years.
The car is absolutely central to our approach. Everything we do begins with the automobile, whether it's old, new, bizarre, weird, strange, or cool. We're not going out to make a comedy show, and that's great, certainly from my point of view because obviously I'm totally obsessed with cars and I don't really like people.