Max Azria
Max Azria

Fashion is about comfort and feeling good.

Max Azria
Max Azria

Herve has that sex appeal. Certain bodies need Herve Leger badly because you have to reformulate the silhouette.

Max Azria
Max Azria

Yes, e-commerce is a strange situation for an old guy like me. You can buy a TV online, OK, but to buy a dress or shoes? Ugh. The customer has to go back to the store and breathe and smell and have a good time. Because shopping is a good time - like going to a nice restaurant.

Max Azria
Max Azria

I'm very visionary, very big picture.

Max Azria
Max Azria

I think I have the best house in the world. I thank God to have it. I thank God that I finished it. And I hope that I will live enough to take profit of it.

Max Azria
Max Azria

BCBG is something you can wear every day.

Max Azria
Max Azria

The beautiful thing about L.A. is that you have 50 countries in one county. Diversity brings power and muscle.

Max Azria
Max Azria

Any company of my size cannot live without thinking it's possible to go public one day.

Max Azria
Max Azria

When I entered the market, I was rejected because the elite say that you have to sell things at a certain price point. My position was that the consumer is smarter than that. Who cares if it's $200, not $2,000?

Max Azria
Max Azria

Fashion is my passion, and I respect the creativity that you find in its different levels.

Max Azria
Max Azria

The American woman is more stylish than any other in the world. She understands the power of good style and has the confidence to feel comfortable.

Max Azria
Max Azria

The world map looks smaller than ever before.

Max Azria
Max Azria

For me, one of the biggest designers is Azzedine Alaia. Everything he is doing is fantastic.