I think a film is a failure if it doesn't have an emotional effect. That's the film's failure. Not if it doesn't deliver a message, but if it doesn't have emotional effect or visceral effect.
I really wanted to make 'Everest' visceral, real. One thing that amazed me when I was scouting in base camp is the volume of Everest: It's humbling. I wanted to find a way to bring that to the screen. One way was 3D.
Opera was the cinema of its time, so to bring back that popular appeal, you just need to unleash its visceral immediacy and excitement. Most productions don't manage that - but when an opera does do it, you never forget it.
Theater criticism should be visceral, at least on some level, an articulation of that fierceness and passion. I usually do a fair amount of research before I see a show - on the history of previous productions (if it's a revival) and the creative team.
Oberst is one of those musicians that some people hate in a visceral, biological way.
I work, and then I leave the office, and I'm with my kids and just sort of enjoy them on a visceral level, and I don't feel like I'm exorcising my own deep ideas about parenthood and about how my life will come into play in my work.
The companies that I really admire the most are the ones that have a deep visceral understanding of why people use their service, and they figure out ways of making money that are completely consistent with how people are feeling and what they are doing at the time.
It's hard to beat the visceral high of playing live and creating something spontaneous.
The visceral experience of seeing a movie in three dimensions, coming at you in the theater, is obviously here to stay, because it is a unique experience. I think that kind of format is only appropriate for some genres, but I'm all for it.
Fine-tuning a play like 'Uncle Vanya,' which is already well-known to the people playing it, is not so much a verbal exercise as it is a visceral one.
