By 2025, more than half of the power units you see on the road will have some relevance of electrification. There may be a base combustion engine, but it is combustion and electrification that will make the machine run.
When I was young and foolish, and I had no money, I bought myself the carcass of a Jaguar E-Type. It was a rust bucket. I spent all my university savings trying to fix the car. I never did, and I finally sold it to recover at least part of my investment.
I think the mind should deliver new and fresh designs all the time.
People are very focused on value and preservation of capital. They're a lot less risk-prone than they used to be.
I have been public on this, and I firmly, firmly believe that this notion of accountability for what you promise as a leader is as important as your integrity.
I'm not really a late night guy. I used to be when I was younger.
As much as I reiterate my affection for Elon, there is nothing Elon does that we cannot do.
One of the things that unfortunately happens in organizations that become dysfunctional is that the very first thing to go is the amount of care and attention that you place on the workplace and the environment within which people work.
If I want to leave one thing here after I'm gone, it would be an incredible sense of humility.
Most car advertising assumes that people have IQs that are missing a digit.
I don't want to conquer North America. I only want a share.
Who my successor is will be up to the board, not me.
I like simplicity almost to the point of being monastic.
It takes me exactly a minute and a half to get dressed in the morning.
All my bloody pants look the same; all my sweaters look the same. The shirts change; they're all blue.
I have the same clothing everywhere I live.
Having had to live through a period of integration into another country a number of years ago, I am keenly aware of the negative implications of stereotyping and the significant efforts required to undo its effects.
I am proud of my Italian heritage, and nothing I have said should be interpreted as an attempt at minimizing its value.
There's a not a single doubt in my mind that the car that changed the conversation about Chrysler was the Grand Cherokee of 2010.
We have made the decision that we're going to take some key products, such as the Wrangler and the Grand Cherokee, and protect those as being true American icons: produce them in the U.S. and make them available nowhere else.
