Design firms and progressive companies rely on many of the same tools: rapid prototyping, observational research, creative thinking, collaborative work environments, and multidisciplinary teams.
If you solve both the consumer problems and the corporate problems, you can win at this game. If you reinvent what a corporation is currently selling, it can often make the leap.
There is a huge opportunity in the intermarriage trend. These are people who, if you show them how vital the community is and how great it is to raise kids Jewish, these people are going to raise their kids Jewish. Ultimately, that's all that matters.
Anyone can call himself a promoter. Anyone can call himself a promoter and stage a fight. Unlike other professional sports, whose owners collude out of mutual interest in their sport's image and general welfare, there are no real alliances or partnerships in boxing.
'Independents' - the industry term for companies that have more capital and know-how than the typical 'wildcatter' - can grow either by exploring and finding reserves or by buying a company that already has them.
Slick marketing, high-tech production values, and a practical message have created a product that plays well to today's fickle churchgoer. Megachurches - defined as congregations with more than 2,000 members - number close to 600 in the United States.
When the founder of World Energy Solutions Inc. assembled his first board in 2000, it consisted of nine investors and friends. The group met quarterly, generally affirming Domaleski's every action. But the Worcester, Mass., company, which auctions electricity and gas credits, lacked customers and financing. It needed more from its board to survive.
Pure art is a noble pursuit. Applied art is a business. That's one reason design firms have been so eager of late to add consulting and manufacturing to their core aesthetic competencies.
Some of the best logos are the simplest. One of the oldest is the mark used by the Bass brewery: a red triangle. Target has made a red circle with a red dot in the middle seem the very essence of affordable, hip practicality.
The process of unleashing worms on organic waste such as food scraps and grass clippings is known as 'vermicomposting.' Amateur horticulturists and hippies have been doing it on a small scale for decades.
Would it be a surprise if entrepreneurs recoil at the thought of consciously courting any person who has more power and money than they have?
There is constant talk about the intermarriage crisis: who is a Jew and how we define a Jew. That doesn't go over well with young Jews trying to figure out whether they want to be a part of this thing or not.
At Nike, designers both created and communicated the brand, transforming a company that made shoes into a purveyor of athletic heroism.
Sell your intellectual property based on a track record of success and innovation.
Companies that have strong graphic identities have built them through years of use.
Design is the Zeppo Marx of management disciplines - the one that everyone seems to forget.
