Vegas is a very fickle market that's about fun. It will change to what people want.
For me, I guess the general reason for using social media is that the connection I have with people who are interested in my music is extremely important to me. That connection is like the pillar in everything I do. I want to embrace that connection and make it stronger.
On my YouTube channel, I put up 3-4 videos a week, and I spend a lot of money to maintain that content. When I travel, I travel with a videographer and a photographer no matter what.
For a DJ at my level, you can really go through life and travel the world without seeing a single thing. It's harder to go out and see the sights than it is to play a show.
My life, I swear, is, like, 75% public. I have a very small percentage of my life that is private. But I do keep that private life private.
The ephemeral part of this work is that in music production, the sounds evolve so much faster than it used to, which means that you really have to put in a lot of work and effort in constantly designing the next sound that will move the culture forward.
My first job was working at Benihana as kitchen help. In college, I was a telemarketer for a company at the same time I was a bike messenger for this greasy fast-food place.
