Manufacturing is more than just putting parts together. It's coming up with ideas, testing principles and perfecting the engineering, as well as final assembly.
Enjoy failure and learn from it. You can never learn from success.
The one size fits all approach of standardized testing is convenient but lazy.
Everyone has ideas. They may be too busy or lack the confidence or technical ability to carry them out. But I want to carry them out. It is a matter of getting up and doing it.
Design and technology should be the subject where mathematical brainboxes and science whizzkids turn their bright ideas into useful products.
Failure is an enigma. You worry about it, and it teaches you something.
You need a stubborn belief in an idea in order to see it realised.
As an engineer I'm constantly spotting problems and plotting how to solve them.
When you can't compete on cost, compete on quality.
Life is a mountain of solvable problems, and I enjoy that.
When you say 'design,' everybody thinks of magazine pages. So it's an emotive word. Everybody thinks it's how something looks, whereas for me, design is pretty much everything.
I don't believe in brands.
Stumbling upon the next great invention in an 'ah-ha!' moment is a myth.
I don't do something necessarily to make a big profit or because it's a logical business decision.
People will make leaps of faith and get excited by your product if you just get it in front of them.
Children want the challenge of difficult tasks - just look how much better they are than their parents on a computer.
It is an extreme perversion of capitalism if you can trade in something before you have even paid for it.
I don't particularly follow the Bauhaus school of design, where you make everything into a black box - simplify it.
There's nothing wrong with things taking time.
Fear is always a good motivator.
