It's important to offer well-thought-out pieces at lower prices.
I love London. Wherever I've lived, I've always had my flat here.
You take it very seriously when you start any project, but not everything in life ends up where you think it's going to be.
My longest collaborative working relationship is with Katie Grand, the editor-in-chief of 'Love' magazine. Katie's an inspiration and a sounding block. She's got such great taste.
Animals. They're nice, aren't they? They're good things, animals.
People are always saying, 'You use irony,' and it's like, actually, we don't use irony: we use wit and playfulness and irreverence.
I had a great teacher who was really encouraging and said I should go to Central Saint Martins. So I worked my socks off, and I managed to get a place there. It was there that I developed a real love for design.
I'm lucky that I've worked with the biggest divas in the world. We've had Miss Piggy and Minnie Mouse, so I've got to be careful who I say now, but obviously, I'd love to dress them again.
The natural world is a source of inspiration.
I always find the idea of Britishness a bit of a boring old concept, to be honest. That world of Britishness always comes off a bit twee and only about cream teas and that sort of things.
I believe in the democracy of design.
Let's be honest: not everybody can afford to buy £5,000 dresses, so the jewellery is a nice of way of getting the Giles product out into the world and introduce it to people not familiar with the label. QVC is a really good partner to help us do that.
I don't like acres of faceless girls walking.
I like women to have life, personalities. Women who would perhaps cause some trouble on a night out and have a lot to say for themselves.
Rooney Mara is someone I'd like to dress; we've not worked with her before and she certainly has very interesting personal style.
The name Holly Fulton has become synonymous with daring, bold graphic prints which you just know if you wear you'll have a brilliant time in.
I went to public and state schools - not at the same time. I did my art foundation course at Harrogate College of Arts. This brilliant tutor suggested I apply to Central Saint Martins. I adored it.
I don't really have a mentor.
Everybody's got a lot to their personalities. You're not just one element. There are some days you want something that can be a bit stricter or a bit more disciplined or something a bit more floaty and a bit freer.
Women I've known have always been quite strong and confident women. Sure, I've got some friends who aren't so overtly confident, or at least don't appear that way. But when you get to know them, they are very much so.
