Apple is in a position they've been in a lot of times before. They're like Moses showing the way to the promised land, but they don't actually go there.
At O'Reilly, the way we think about our business is that we're not a publisher; we're not a conference producer; we're a company that helps change the world by spreading the knowledge of innovators.
If you are extremely well known and have a very desirable product, then yes, you probably do suffer a bit from piracy, in the same way that if you make a lot of money, you pay more in taxes than if you don't make any money.
One of O'Reilly's advantages is that we have a network of thousands of user groups to whom we give free books, to whom we advertise our products, and they spread the word. If you don't have that database, it's hard to get the attention of the market.
A lot of my energy is going to Code for America, Jen Pahlka's non-profit startup. We're doing a lot of great work teaching government how to apply technology and changing the culture of government.
It's hard to make something as large as a government change. It's a little bit like building the transcontinental railroad.
My original business model - I actually wrote this down - was 'interesting work for interesting people.'
Proprietary software grew up, starting really in the 1980s, as an alternative and that became the dominant model with the rise of companies like Microsoft and Oracle and the like.
The thing we should all be looking for are people who want to make a difference. I'm a big believer in the Silicon Valley religion of the power of markets. But I also believe in our obligation to give back, and to give back in the way we do business, to create more value than we capture for ourselves.
This whole idea of visibility by the public creates a pretty powerful lever. In the new transparency era, you are able to make change you would otherwise have difficulty making. It's no longer possible for somebody just to bury the problem. It's the reason why things like WikiLeaks are important.
A lot of the websites built through the 1990s used Perl. The first webmaster of Sun Microsystems coined a wonderful phrase. He said Perl is the duck tape of the Internet - it's this language that people would write all these scripts that make things just work.
Conferences are really like parties, and an A-list party is one where A-list people are in attendance. You figure out who are the really important people to invite and get them to show up as speakers or as guests. Then everybody wants to be there. If you don't know who the important people are, you shouldn't be doing a conference.
While the willingness of the ancient Greeks to sacrifice their lives for glory brings tears to my eyes, I cannot ultimately condone the choice of Achilles.
There is people who make stuff with words. There is people who make stuff with programs. And I really believe that that whole creative culture, people didn't realize how creative programming is. And anybody who's done it of course knows that not only is it creative, but it's incredibly absorbing.
I find that creative streak I think often leads in programmers to be good predictors of where culture as a whole is going to go. And that is where I think I've tried over the years to in some ways use my customers as a filter or a predictor of where technology as a whole is going to go. Or where the world as a whole is going to go.
The fact that there's all these really messed-up people on the Internet is not a statement about the Internet. It is a statement about those people and what they do, and we need to basically say that you guys are doing something unacceptable and not generalise it into a comment about 'this is what's happening to the blogosphere.'
