The principle of Sturgeon's Razor states that the simplest answer to any problem is 90% crap.
It's quite true to say that if you work with marvellous fresh ingredients, the simplest dish is taken to another level.
I think it is the easiest mentality for a human being to be either colonized or to colonize. The structure of either the slave or the master seems to be the simplest and the most relaxing one to slip into. Either you are a slave, and you don't have to think for yourself, or you're a master, and you don't have to work for yourself.
In my past life, I started Moviefone. One of the reasons that I was drawn to do that was because it was just incredibly annoying to go see a movie when it should be the simplest thing in the world. I lived in New York, and it was really difficult to figure out the show times for a movie playing down the street.
I love to cook, and my wife loves to cook. Sometimes it's the appeal of the simplest of dishes - things you've grown up with in your life. Your emotional memory - something that not only affects your taste buds but that you've got an emotional attachment to.
Probably the simplest hypothesis... is that there may be a slow process of annihilation of matter.
I find that when I'm struggling to think of how a six-year-old would feel about something, I just have to go right down to the common denominator, find the simplest way that you can look at an object or a problem, and not muck it up with all of the stuff that adults do and over-analyze.
The existence of symmetry laws is in full accordance with our daily experience. The simplest of these symmetries, the isotropy and homogeneity of space, are concepts that date back to the early history of human thought.