I have to be fully committed to do a project nowadays, because if I say yes to something, it means the whole family are going to have to move for the job. It's a lot of upheaval. So, it has to be really worth it. Otherwise, I'd just as well not bother.
Like a bottle of wine or a promising college quarterback turning pro, C.E.O.'s are similar to what economists call experience goods: you commit to a price long before you know if they're worth it.
These $40 burgers with foie gras and truffles and all of that flies in the face of one of the most proletarian foods around. It's overpriced, overdone and just not worth it.
It makes everything worth it; every weight that you lifted in the offseason, every swing that you took in the cage. When you feel like you came through for your team, and you see the joy on their faces, there's nothing like it.
A good film is when the price of the dinner, the theatre admission and the babysitter were worth it.
Just taking risks for risk's sake, that doesn't do it for me. I'm willing to take risks that I think are worth it, and I've worked so hard to make sure that I survive.