I would like to get a wider audience. With 'Tiger Zinda Hai' I reached out to Salman Khan's market, through 'Soorma' I can reach out to Diljit's fans. As an actor I want to have my own market too.
TV is still a 'push' medium - we are broadcasting into any home or business with basic cable, and depending on what's happening in the world, we have a wider audience, from news junkies to very sporadic viewers. On TV, you want your reporting to be valuable to that entire audience and be relevant.
I don't really look at the charts at all. If anything, I try to out-do what I've done before. I try to make music that I like and I trust my own judgement with what will work with a wider audience. If you compare yourself to the charts, you lose perspective on what you're doing and why you're doing it.
I don't believe in lobbying only progressives and liberal members of Congress. I don't believe in doing interviews only with those who share my views. I want to reach a wider audience.
I have been fortunate that publications like the 'New York Times' and 'The Wall Street Journal' have allowed me to share some of my opinions with a wider audience.
I know that when I make a record like The Delivery Man as a contrast to even Il Sogno, this is going to reach a wider audience, because it communicates in that very direct way.
My more risky or avant garde music is not that well known to a wider audience, but I wish it was.
It was my contention that opera can not only pay for itself if it is well given, but it can also command a much wider audience if given like a play with lots of rehearsals and wonderful singers that fit the role.