The tubular steel chair is surely rational from technical and constructive points of view. It is light, suitable for mass production, and so on. But steel and chromium surfaces are not satisfactory from the human point of view.
Hollywood... was the place where the United States perpetrated itself as a universal dream and put the dream into mass production.
I sure lost my musical direction in Hollywood. My songs were the same conveyer belt mass production, just like most of my movies were.
Just as modern mass production requires the standardization of commodities, so the social process requires standardization of man, and this standardization is called equality.
Kmart uses such mass production that they are able to lower their prices. My hose, for instance, is made by the same factory, the same machines, the same threads as the hose made by four top designers.
Think of all the mesquite in Texas, the pinyon pines, the acorns in Appalachia, every place has the possibility of mass production. It's an infrastructural system so nestled in ecology, it's a more beautiful ecology.
A 'reptilian revolution' has the potential to reshape manufacturing. The 'snakebots' being developed at Carnegie Mellon University aren't just useful for surgical or search-and-rescue purposes. They could also usher in a new, more customized era of mass production.
I know there are lots of positives in the evolution of technology, but I also think it will be responsible for the end of a unique character, of a specific kind of geographical culture. The world is getting so small, and mass production is getting so big. Everything is in danger of becoming the same.
In the industrial revolution Britain led the world in advances that enabled mass production: trade exchanges, transportation, factory technology and new skills needed for the new industrialised world.