In a startup, in the early days, it can be hard to explain what you do.
I was talking to my dad, who's a neurosurgeon. He had this academic paper he wanted to publish. Journals take about 18 months to publish a paper, and he just wanted to get things up there.
The goal is to become the central hub of publishing, where we have all the written material - user-generated and professional. We want to be the place where people can publish instantly to their audiences... and to get there, it's just about doing things step by step.
