Ana Patricia Botin
Ana Patricia Botin

Being different is critical.

Ana Patricia Botin
Ana Patricia Botin

We didn't invent gunpowder. What we did was take things that were there and put them together in a way that works.

Ana Patricia Botin
Ana Patricia Botin

When times are tough, we tend to outperform as margins increase.

Ana Patricia Botin
Ana Patricia Botin

I didn't join a bank because my father worked in a bank or because I thought I was going to be a banker or because I thought I was going to be where I am today.

Ana Patricia Botin
Ana Patricia Botin

If the government is funding itself at 2 per cent, you know, how much are you going to pay savers if you want to lend money at a cheaper rate? People have the incentive to build a factory or open new stores. It is a trade-off.

Ana Patricia Botin
Ana Patricia Botin

Other things equal, we should give a chance to women. That's what I try to do.

Ana Patricia Botin
Ana Patricia Botin

I am confident that our experience, our scale, our intimate knowledge of the needs of our customers put us on the front line of economic and social progress.

Ana Patricia Botin
Ana Patricia Botin

You are not going to get married through technology. You are not going to buy a house through technology.

Ana Patricia Botin
Ana Patricia Botin

I don't think of us as defending ourselves. I think of us as a challenger, an attacker.

Ana Patricia Botin
Ana Patricia Botin

Discretion is the most important thing for a banker. That is the philosophy of the family... I mean, of the bank.

Ana Patricia Botin
Ana Patricia Botin

I want the best people, not just on the banking side but on innovation and technology.

Ana Patricia Botin
Ana Patricia Botin

Everybody has their own style.

Ana Patricia Botin
Ana Patricia Botin

It's true that I'm always happy to walk away.

Ana Patricia Botin
Ana Patricia Botin

It has to be convenient. You have to be able to bank with me anytime.

Ana Patricia Botin
Ana Patricia Botin

I think cash will be around for a long time.

Ana Patricia Botin
Ana Patricia Botin

I think of digital as a means to an end: How do I service and get more loyal customers, how do I achieve operational excellence, and how do I change my culture?

Ana Patricia Botin
Ana Patricia Botin

We need to change how we run banks. We need to change the culture. If we get it right, we can have a huge impact.

Ana Patricia Botin
Ana Patricia Botin

I have a very, very difficult job.

Ana Patricia Botin
Ana Patricia Botin

I wanted to be a journalist. The other thing I wanted to be was a spy.

Ana Patricia Botin
Ana Patricia Botin

I would love it if you became a Santander customer.