I believe Twitter, right now, is just finishing the venture capital phase, getting into a maturity level.
If there's no limit to how big the entropy can get, then you can start anywhere, and from that starting point, you'd expect entropy to rise as the system moves to explore larger and larger regions of phase space.
We worked with the engineers in the design and construction and testing phases in those various areas, then we would get back together at the end of the week and brief each other as to what had gone on.
They're different kinds of challenges depending upon what phase of life I'm in.
I was one of those weird kids who didn't really speak or smile. I remember my teachers would call home and ask if everything was fine at home because I would never smile. Then I got into this phase, from maybe fourth to eighth grade, where my personality just did a 180.
I go through phases of not liking the pretention and sycophantic nature of L.A. but I can be surfing in 10 minutes and snowboarding in two hours - I love the connection with nature.
While preventing the distribution of malware through advertising is one part of the equation, it's important to address the entire malware ecosystem and to fight it at each phase of its life cycle.