Alan Cooper
Alan Cooper

The payoff of a customer-centric approach to software and digital product design is substantial and long-lasting for both companies and their customers.

Ari Aster
Ari Aster

Every single moment in 'Hereditary' is linked to a moment in the end for the payoff. I think it has the ability of captivating people the same way that 'Manchester By the Sea' did. It has that audience because it's so wrapped in human drama.

Bobby Locke
Bobby Locke

Among golfers the putter is usually known as the payoff club and how right that is! Putting is in fact a game in itself.

Brad Thor
Brad Thor

Someone putting down $25 of his or her hard-earned money to buy my product, then doing it again because they felt the payoff was worth it. That's as good as it gets for an author.

Carol Loomis
Carol Loomis

If a company's stock is undervalued - as many managers believe theirs is - a repurchase may offer the best payoff of all.

Darius Rucker
Darius Rucker

We raised almost 2 million dollars at the last golf tournament that can be used for minority scholarships and Junior Golf programs. The payoff for the work we do is so much more valuable than the work we actually do for it.

Dave Itzkoff
Dave Itzkoff

Where would heist movies be without the Big Score - that payoff so irresistible it can lure the most jaded desperado out of hiding?

David Gauke
David Gauke

Our reforms to criminal record disclosure will benefit ex-offenders, but there will a broader, more significant payoff for everyone in society.

Denise Mina
Denise Mina

We don't really go in for big family dinners, but Scottish people are famously confrontational. It's a cultural thing, so maybe we don't need to have them to clear the air. Also, traditional family food isn't as nice here so there's no payoff for traveling hundreds of miles.

Derren Brown
Derren Brown

I love touring, more than anything. Doing the stage show is a more enjoyable process than TV. There are no safeguards but the payoff is the wow factor.