Everyone wants to know why my top lip doesn't move... I had laser hair removal on my upper lip, oh gosh, 2009, maybe 2008, and I got a third-degree burn. And my face on the right side doesn't move the way my face on the left side moves. So, that is why.
In high school, I worked at The Video Room in Oakland, California. It had the largest selection of laser discs in the Bay Area. One guy owned all of them.
Quiet people, people who aren't given to emotional outbursts, people who are economic with words - they're also fun to play, but you find yourself needing a laser precision in those roles. Otherwise you just sort of stand around, looking slightly brain-dead. You worry about being uninteresting.
We didn't even think about it, you know? I used to collect laser discs, and you'd have some college professor analyzing It's a Wonderful Life or Citizen Kane, and now it is pretty funny - the idea of commentary for a silly kid's movie, you know?
The top principle for disruptive and sustaining innovation is that it has to have a laser focus on customers. Innovation begins with their needs and expectations.