Carefully calculate the potential size of your market to make sure you can grow. Before starting Mint, I knew that there were about 20 million people who had purchased 'Quicken' or 'Microsoft Money' over the years, and 80 million people using online banking in the U.S. alone.
If in 1989 I said, 'I have an idea: Bottle water and sell it. And charge more than a beer,' they would have chased me around with a giant butterfly net. The same with paying to watch a television station.
Now an infinite happiness cannot be purchased by any price less than that which is infinite in value; and infinity of merit can only result from a nature that is infinitely divine or perfect.
When you take the world record, a lot of people are going to go out there to get you, really. I kind of enjoy that. I like being chased.
There's a lot of books that I've purchased simply because of the cover design. On the other hand, there's certain books that, even if I'm very curious about the content, I can't bring myself to buy if I really dislike the cover.
Geography was my best subject but that was only because of the game 'Carmen Sandiego.' I chased her all over the world.
To be honest, I think Chris Ware is the only person whose books I've actively and consistently purchased for years.
I've never consciously chased a particular kind of a film or role. I choose from what is offered.
I'm not Elvis. I don't get chased by paparazzi.
What some call health, if purchased by perpetual anxiety about diet, isn't much better than tedious disease.