I don't write books inadvertently.
It's nice that HBO is in business with the audience and not with the advertisers. There's a difference.
I don't think I've ever seen pie advertised. That's how you know it's good. They advertise ice cream and other desserts. They advertise the bejeezus out of yogurt, but I haven't seen one pie commercial.
Set in the advertising world of the 1960s, 'Mad Men' is stunning to look at - a Camelot-era parade of smartly dressed professionals lounging around on midcentury modern furniture.
For technology companies, information about what people do online is extremely valuable - it can be used to sell targeted advertising or sold to data clearinghouses.
I initially wanted to work in the music industry more on the A&R side. While I was in school, I began working in the New Business department of an advertising firm, and very quickly I was responsible for roughly 70% of their business, so you could say I had a natural knack for the advertising world.
'Brand-Dropping' is the term that the Kluger Agency coined to describe discreetly advertising by product mentioning in song, and we feel we can make this the way of the future without jeopardizing any artist's creative outlet or typical style.
Roku collects money two ways: by selling hardware, which it calls 'players'; and by selling advertising and taking a cut of revenues from the video publishers on its platform.
I think that my peers deserve more than products to buy wrapped up in advertising. We need ideas to share and causes to believe in - opportunities to lead and teach.
Some people want to advertise their weirdness, and spread it out, that's not me.
