Sustainability is no longer about doing less harm. It's about doing more good.
The puma... the cat... is not just about power and speed and strength... but it is also a very elegant animal. That's what we've tried to reflect in our products.
Everything is interconnected. The moment you take philosophy, psychology, religion and business and look at the underlying commonalities, that's when you start looking at business in a different way.
I'm building Segera to promote a different way of doing tourism.
We should bring in an environmental attitude, and I think luxury should automatically be about sustainability and quality.
I'm a curious person, and I always like to test new waters, and I've always jumped into the cold water and then started to think about how to swim.
The old way of doing 'good business' was based on the principle, 'the ends justifies the means.' In the future, good business will invoke 'the means justifying the ends.' The E P&L can already serve as an important tool to help this shift in commerce from generating profits with collateral damages to profits with collateral benefits.
Puma is a brand deeply rooted in sporting lifestyle.
I haven't been hunting for years. It is just a tradition I grew up with.
I believe in metaphysics. I don't believe in God because I think that is a human simplification of the things we can't explain. But I believe in a greater universe.
Obviously, South Africa is our most important market, but we are also gradually increasing our presence throughout East and West as well as North Africa. It is a continent with a lot of potential which we plan to tap into.
In the long term, Greece is an important market for us.
I always wanted to be a medical doctor, and I never thought of business.
I picked up the phone and called Herbert Hainer, the CEO of Adidas, and said, 'Well, it's Peace Day coming up. I think it's about time after 60 years to end this feud. How about doing something together?'
We have to find alternative ways of producing our raw materials without asking nature to do it for us.
The company was ready to close its doors; there was real financial distress. But on the other side, there was high brand awareness, but that was negative because Puma was perceived as low-priced. It had lost its cachet. It was a well-known brand without a presence.
Let's recreate the equivalent of the Met Ball in Europe and, rather than for the museum, give the money to environmental causes.
We believe that African football is among the best in the world and very much characterized the Puma brand mentality, which is to win.
Be curious enough to keep an open mind to what's happening around you in society. You can look at yourself and the world at the same time.
Every time a new CEO came, I got a promotion till I was made CEO myself.
