Do Won Chang
Do Won Chang

I have in the past overly trusted people and was, in turn, let down by some. Since then, I have learned the difference between putting faith into people and blindly trusting them.

Do Won Chang
Do Won Chang

Forever 21 is my American Dream.

Do Won Chang
Do Won Chang

I feel truly blessed by Forever 21's success.

Do Won Chang
Do Won Chang

When I first immigrated to the United States, there were not many jobs that stood out. So I worked at a gas station, cleaning.

Do Won Chang
Do Won Chang

Because I didn't have much money, I bought a small shop that fit my budget. The previous six owners had closed their business in three years. The store had no people traffic and, because of that, I was able to focus on figuring out how to provide a better service to each and every one of the customers that did come through.

Do Won Chang
Do Won Chang

That is a reward that humbles me: the fact that immigrants coming to America, much like I did, can come into a Forever 21 and know that all of this was started by a simple Korean immigrant with a dream.

Do Won Chang
Do Won Chang

It's important my daughters learn from the hard work my wife and I put into this company. Who better to look out for your best interests than family?

Do Won Chang
Do Won Chang

You can't go into business thinking that success will come to you in just one or two years.

Do Won Chang
Do Won Chang

When we started, the business name was 'Fashion 21.' And change it to 'Forever 21' later.

Do Won Chang
Do Won Chang

I noticed the people who drove the nicest cars were all in the garment business.

Do Won Chang
Do Won Chang

Our target customers are people in their 20s. Old people wanted to be 21 again, and young people wanted to be 21 forever.